NEWS

The "Media Planning Through Meta Business" event, organized by the New Media and Communication Department, was successfully held with the participation of social media expert Burcu Aydın.

During the event, key topics in media planning, such as target audience analysis, media buying tools, platform analysis, and digital campaign strategies, were discussed. Burcu Aydın shared her insights and professional experiences, highlighting critical aspects of digital advertising and marketing processes. The event, conducted with a hands-on approach, provided students with practical knowledge on media planning and campaign creation on digital platforms.

Participating students gained valuable insights into the dynamics of the industry. We extend our gratitude to the New Media and Communication Department and Burcu Aydın for their contributions.